Ford motor company post daily two post about their cars one is video and another one is pic of their car model. While on the other hand Volkswagen last tweeted on twitter was 7 march, so this show they don’t tweet too much on twitter as compared to ford motor company. Volkswagen offered special deals in their twitter tweet like free installation of snow tire and on sound system in their cars as a promotional activity. Ford Company gives special discounts on their car purchase to their customers, 500$ coupons for the car accessories. Not only had, they added a video or picture with the content to make it more interesting and attractive.

https://twitter.com/Ford

Yes both of the brands use 50/50 rule in their twitter post, they promote their product as well as the car industry. “#Ford knows what a product stands for and the values of the company behind it matter to consumers”. Ford motor company, post frequently tweets on twitter while on the other hand Volkswagen last post was tweeted on March 7.Ford motor company is having 800 likes and 150 comments on their post. Volkswagen is having 600 likes and 105 comments on their post. The company promoted about their new car products, which they are launching in 2017. So consumers are really interested about their tweets and showing huge responses.

https://twitter.com/Volkswagen